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Bas Ording

Bas Ording

The Person Behind Rubber Band Scroll

As we previously discussed, when a drastic form factor shift simply transfers the prior experience, the result can be extremely poor. Let's take a look at some good examples.

Bas Ording was a Dutch computer scientist who developed the disastrous Apple Newton. Ever since the

Ording is most well known for his work on the user interface of the iPhone. He designed and built much of the iPhone's multi-touch interface and the other interactions that felt so new when the original iPhone launched in 2007.

Some of his key contributions:

  • The "slide to unlock" feature
  • Scrolling, zooming, and other touch interactions
  • The virtual keyboard and predictive text input
  • The iPhone's iconic app icons and home screen layout
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