- Discussion about a new messaging app (Project Ganymede)
- The app allows sending vanishing messages like Snapchat within iMessage
- Messages can only be read once before disappearing
- Looking to grow the app on TikTok
- Advice on growth strategies for TikTok
- Focus on making controversial content to drive engagement
- Test different hook, body and call-to-action combinations
- Grow organically by making multiple accounts
- Clarification on company's focus
- The company primarily works with creators to sell physical goods on TikTok Shop
- They cannot guarantee success or take on app projects
- Offered tips on content creation and growth hacking instead