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Blitzscaling is what you do when you need to grow. It's the science and art of rapidly building out a company to serve a large and usually global market to become the first mover at scale. - Blitzscaling

  • Usually, by burning cash to grow the user base.

Active Blitzscalingโ€‹

Intentionally increase the burn rate to accelerate the metabolism of the product lifecycle.


Passive Blitzscalingโ€‹

Sustain products that generate little to no revenue, in the expectation that they will one day overwhelm the market with platform power like ์ฟ ํŒก or ๋ฐฐ๋‹ฌ์˜๋ฏผ์กฑ.